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Helping Clients Transform Their Bodies Since
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No B.S. Body Transformation

I realized early on that the fitness industry was full of fads, gimmicks and lies, so I started this site as a place to learn about body transformation without the B.S. Here, I promote drug-free bodybuilding and fitness, and I do not sell supplements. If you’re sick of hearing about miracle drinks, magic pills, and quick fixes, and you want to learn how to transform naturally with real food, smart training, and strong motivation, you have come to the right place.

– Tom Venuto

Body Transformation Resources

Inner Circle

Latest Blog Posts

As A Man Thinketh By James Allen Book Review And Highlights

Book Reviews|

As a Man Thinketh By James Allen is one of the most influential books ever written on the power of thought and how using it constructively leads to success and achievement, even though it is more like an essay or booklet, at only 7600 words. It can be read in about 45 minutes. It's also among the earliest books of its kind, now more than 100 years old. It is inspiring, full of timeless wisdom, and has influenced millions of people since the author's passing in 1912

Peak Your Physique With The Streak Technique

Motivation & Mindset|

There's a technique I started using prior to my first body building contest, decades ago, and it was so effective for helping me nail my peak condition on the one day that counted, I've done it ever since, through 28 competitions, and now, to achieve goals for recreational bodybuilding and fitness. I've recommended this simple secret to thousands of clients and readers over the years and now you can use this powerful tool too...

The Number One Motivation For Fat Loss

Burn The Fat Challenge, Transformations|

This is the success story of Scott, the man who landed the runner up spot in the 2023 Burn the Fat, Feed the Muscle body transformation challenge. In Scott's challenge essay that you can read in this post, he shares a lot of great advice, including the biggest secret that helped him achieve a 17 pound fat loss and burn off a huge amount of belly fat in only 12 weeks.

Stronger And Leaner: How Michelle Overcame Obstacles And Transformed Her Body In 12 Weeks

Burn The Fat Challenge, Transformations|

Michelle's 12 week body transformation is proof that you can reach your fitness goals even when there are obstacles. Michelle was recovering from back surgery, and on top of that she was getting ready to move into a new home. In addition, her 50th was right around the corner and she didn't feel like she had the metabolism she did when she was 30. Nevertheless she entered the Burn The Fat challenge, cutting 16 lbs of fat in 12 weeks and finishing in the top 3. Read on and learn how she did it...

Who Is Tom Venuto?

Tom Venuto

Tom Venuto is a fat loss coach, fitness writer and best selling author of Burn the Fat, Feed the Muscle – known by fans as “The Bible of Fat Loss” – and The Body Fat Solution, a National bestseller and Men’s Fitness pick. Greatist.com named Tom among the 100 most influential people in fitness three years in a row. Oprah Magazine said, “Venuto is honest about what it really takes to lose weight.”

Tom has been a voice of reason in fitness for over 30 years and was a successful drug-free competitive bodybuilder for 16 years. Tom started training clients in person in 1989 and since 2006, more than 53,000 have joined his Inner Circle where he now coaches exclusively online. More than 500,000 men and women have read his books in over 154 countries.

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