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No B.S. Body Transformation
I realized early on that the fitness industry was full of fads, gimmicks and lies, so I started this site as a place to learn about body transformation without the B.S. Here, I promote drug-free bodybuilding and fitness, and I do not sell supplements. If you’re sick of hearing about miracle drinks, magic pills, and quick fixes, and you want to learn how to transform naturally with real food, smart training, and strong motivation, you have come to the right place.
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Latest Blog Posts
3-Ingredient Muscle-Building Strawberry Protein Ice Cream
What a treat this strawberry protein ice cream is on a hot summer's night! What a treat this is any time and any season, for that matter! If you're looking for a healthier alternative to high-fat, high-sugar ice-cream, you've come to the right place. This recipe has almost no fat, no added sugar, only 210 calories and nearly 30 grams of high-quality protein!
12 Great Meal Prep Ideas
If you've been involved in the diet, fitness or bodybuilding space for long, you've probably heard the term meal prep (or meal prepping) many times before. But I have a question: Are you sure you know what meal prep really is? Is meal prep the same as meal planning? Many people think of them as one in the same. But they're not... [...]
Healthy Low Calorie Beef Stroganoff
Low calorie beef stroganoff? Low fat beef stroganoff? Is that even possible? Isn't beef stroganoff high in calories? Isn't beef stroganoff known as a high fat comfort food? The traditional recipe is. But not our Burn the Fat, Feed the Muscle beef stroganoff. Read on to see how we make this recipe healthier, with fewer calories and better macros (more protein!)...
Flexible Dieting By Alan Aragon Book Review
For nutrition research nerds and for anyone interested in the newest science of sustainable dieting for physique transformation, Flexible Dieting is a must-read. For beginners and people not research savvy yet, this book will probably feel like heavy reading with so much science referenced. However, it’s worth the effort to study material like this and become scientifically literate. Learning from an evidence-based source can help free people from wasting time and money on countless fad diets. It will also help people master the art of customizing a plan so you can stick with it, maintain your results, and still enjoy the occasional indulgence.
Who Is Tom Venuto?

Tom Venuto is a fat loss coach, fitness writer and best selling author of Burn the Fat, Feed the Muscle – known by fans as “The Bible of Fat Loss” – and The Body Fat Solution, a National bestseller and Men’s Fitness pick. Greatist.com named Tom among the 100 most influential people in fitness three years in a row. Oprah Magazine said, “Venuto is honest about what it really takes to lose weight.”
Tom has been a voice of reason in fitness for over 30 years and was a successful drug-free competitive bodybuilder for 16 years. Tom started training clients in person in 1989 and since 2006, more than 53,000 have joined his Inner Circle where he now coaches exclusively online. More than 500,000 men and women have read his books in over 154 countries.